Catherine Jefcoat's Blog

Weren't Chosen by InKIND? Here are Some Resources for Local Nonprofit Pro Bono Consulting

There will only be a couple of InKIND teams that will each take on a project this fall semester. If you weren't chosen as an InKIND project, there are multiple other places to get pro bono consulting if you are a non-profit. Here are links to groups that have informed the creation of InKIND and are taking on different kinds of pro bono consulting throughout the year. Taproot Foundation Grant for Good Junior League of Chicago's Project CON:CERN Kellogg's Neighborhood Business Initiative... read more

Get Real World Experience While Giving Back!

Calling all UIC Liautaud students! Are you looking to strengthen your resume and give back to the community at the same time? Are you interested in helping a local nonprofit organization streamline its finances, create a new marketing strategy, or even improve its network security?  Then UIC’s MBA Association InKIND Consulting Program wants you! For only one to two hours a week, you can gain real world consulting experience and help strengthen a nonprofit organization. Teams of students will... read more

Now Accepting Applications for UIC Liautaud's MBA-Led Consulting Project, InKIND

Are you a non-profit looking to create a social venture? Streamline finances and accounting practices? Apply the latest IT technology to help you better meet your mission? Create a marketing campaign for a specific audience? UIC’s InKIND project wants to work with you on projects like this for free! The UIC Liautaud Graduate School of Business MBA Association and InKind consulting program are seeking applications from Chicago area non-profit organizations that are interested in receiving pro... read more

Considering One of Liautaud's Study Abroad Trips? Consider Know Europe!

I just returned from participating in one of Liautaud's study abroad trips: KNOW EUROPE. This month-long trip included four countries in four weeks. It was a lot to take in. But with the help of 36 fellow students from multiple universities and a generous onsite staff, not only did I have a great time, but our team won the 2013 Know Europe Award. We spent time in Brussels understanding how the pieces of the European Union fit together to benefit and position Europe for the 21st century. We were... read more

Case Study of Digital Marketing Strategy Led by Pivotal

Recently, UIC Liautaud's graduate marketing student group, GMARK, hosted Shannon Downey, owner of Pivotal Production, to discuss the opportunities and challenges of digital marketing. Dubbed "Anatomy of a Digital Marketing Strategy: Chiquita," Shannon spent an hour discussing digital marketing strategy using Chiquita's Crushed It Campaign as a case study. Pivotal was the local firm launching a new national product for the Chicago market. She walked us through the experience from beginning to... read more